Rogers Roofing: Taking pride in a personal approach

A family business, Rogers Roofing began serving homeowners’ needs in 1968.
“My father, John S. Rogers, was a Chicago fireman. He started the business with three men and a truck and ran the business from our home,” says John M. Rogers, who worked alongside his dad learning the roofing trade first-hand.
When he graduated from Illinois State University with a degree in economics, Rogers says he didn’t plan to be in the roofing business.
“But I have a great career, working with wonderful people,” he says.
Growing the business included locating to 4540 Wabash Avenue in 1991. Today Rogers Roofing employs a staff of 48 who handle sales and field work.
“We specialize in roofing, siding, windows and gutters—everything on the outside of the house,” says Rogers. “We take a personal approach and understand the customers’ problems, then diagnose an acceptable solution. We take pride in that.”
Rogers Roofing employees “become part of our family through financial growth, job security and pride in workmanship,” he says.
Customers call Rogers Roofing when they notice “red flags” such as roof shingles missing after a storm, a stain on a ceiling, siding coming off or a gutter detaching, he says. Those initial issues can signal minor or major problems.
Rogers Roofing maintains a warehouse where some of the materials needed for specific projects are delivered. Suppliers also deliver directly to the job site, he says. “We service the Chicagoland area, Northwest Indiana and Southwest Michigan.”
A third generation of the family recently joined the company’s ranks. “My oldest son, Michael, is learning the business and how to service the customers,” he says.
Learning from others drives him and his business, according to John Rogers. Recently he attended a conference in Detroit where major contractors from all over the nation gathered.
“I wanted to learn from them how they expand their businesses,” he says. “Never be satisfied. That’s my personal motto and our business motto.”
From NWI 

Trenton H. Cotney
Florida Bar Certified Construction Lawyer
Trent Cotney, P.A. 
407 N. Howard Avenue
Suite 100
Tampa, FL 33606

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